The Pfizer vaccine against COVID-19 for children aged 5 to 11, the youngest age group targeted for vaccination against the coronavirus, was approved earlier this week for emergency use by the Center for Disease Control and Prevention, after its prior approval by the Food and Drug Administration.

It is the first COVID-19 vaccine to be authorized for children this young, and despite the approvals, there are way too many unknowns surrounding its application and its potential side effects.

Vaccine for 5-11-year-olds amid great uncertainty

The Pfizer vaccine’s application with 12-18-year-olds and also young males in their 20s has been plagued with cases of myocarditis, a heart inflammation.

Apparently, the myocarditis cases in youngsters for the Moderna vaccine have been more acute because earlier this week, the FDA put off its decision on the respective jab for the 12 – 18 age group until early 2022.

While very young children and babies are typically subjected to numerous vaccinations, critics have cautioned that those have been thoroughly tested for years, and applied for decades.

In the case of the Pfizer COVID-19 vaccine for young kids that is clearly not the case, and even though the jab has been greenlighted, it appears that its application should be carried out as cautiously as possible in order to both prevent and/or treat any complications that may occur, and also to avoid doing irreparable damage to public trust – should the vaccine prove efficient and necessary anyway.

That is why, against this backdrop of huge uncertainty, it truly bewildering to discover that Pfizer has launched an advertising campaign targeting precisely the 5-12-year-olds in order to promote its vaccine.

Not just that but the message of the ad is just as clear-cut as it is misleading: it literally teaches the American youngsters to associate the COVID-19 jab with the possession of superpowers.

The 90-second video clip features numerous kids both promoting the vaccine, and thanking those children who have participated as volunteers in its clinical trials – and both of those are done through the message of having superpowers.

Preying upon children’s minds?

Supposedly, according to the ad, children will have superpowers by getting the vaccine, and have also exhibited superpowers by helping for its development.

That is all the more striking considering how children aren’t obliged to take the shots, with statistical data showing that they are more threatened of dying by a car crash, drowning, or contracting the flu, rather than from the coronavirus.

For instance, just to compare the risks, in 2021 so far, just in the city of Chicago more children have been shot than the number of youngsters who have died from COVID-19 in the entire United States.

It might be concluded that Pfizer deliberately seeks to prey upon the innocent minds of the kids for experimentation to its own benefit, not to mention the potential for brainwashing them into not questioning any medication sent their way.

While teaching children to be actively engaged with societal problems is certainly valuable, in the case of an emergency-use still experimental vaccine against a mighty infectious disease, the Pfizer ad seems highly irresponsible and rather disturbing.